Blair Williams | Blair Williams

WordCamp 2010 Orange County Style

April 7, 2010 by Blair Williams · 5 Comments

I’m excited to announce that I’ll be speaking at WordCamp in Orange County, California on April 24th! The organizer of this event — Brandon Dove (of Pixel Jar, Think Press and @brandondove fame) and I met & became friends at Blog World / WordCamp Las Vegas last October.

Brandon has asked me to cover two topics related to building WordPress plugins — here they are with a link to the blog posts I did over on OC WordCamp’s blog for each of them:

Pimp Your WordPress Plugin — this presentation’s going to show people how to create their own Platform Modifying Plugin (PMP or Pimp) using a Model View Controller (MVC) approach … you can expect that I’ll be sharing some tips & tricks of plugin development in addition to the MVC stuff as well .
How to Create a Premium WordPress Plugin — In this presentation, I’ll be covering some material that I have seen nowhere else — trust me, as I’ve been building premium wordpress plugins I’ve had to figure this all out from scratch … This presentation will cover a lot of strategy, higher level architecture but will also get into the nuts and bolts of how to do this technically.

You might now be asking yourself:

Uh … is this just one of those technical conferences? … No, it is going to be much more than that.

My topics are fairly technical but OC Wordcamp is going to have something for writers, entrepreneurs, bloggers, developers, graphic designers and marketers alike. If you’ll be in or around Orange County that weekend then I hope you’ll attend — it’s going to be awesome!

Filed Under: WordCamp · Tagged With: announce, blog, blog software, computing, content management systems, exciting, Las Vegas, oc, orange county, php programming language, spoke, WordCamp, Wordpress, world wide web

Optimize your Blog with these 4 Powerful Tools

March 29, 2010 by Blair Williams · 21 Comments

If you haven’t heard yet Matt Cutts (Google’s SEO Spokesman) announced last month that performance (measured by page load speed) is a big indicator in SEO now. I’ve taken that indication seriously and have been searching out some ways to optimize the performance of my blog and think you should too.

When assessing your blog, there are really 3 separate factors that play into it’s performance:

Number and Complexity Database Calls pages on your site are making: This performance issue is caused by code running on your blog that is reading and / or writing to the database. The only way it can be fixed is to identify code that is making too many database calls and eliminate it or get the author of the code to optimize it. Take it from me — database queries can be tricky and small changes to them can either make them run quickly or grind your server to a screeching halt. If a software vendor releases something without optimizing queries (which, sadly, I have been guilty of in the past as well) then they could be responsible for slow performance on your site. To optimize your site you absolutely *need* some kind of tool that will show you what calls are taking the longest and where they are located.
Script Execution Time: There are many different factors that can influence this one. Poorly coded software in your website, your server’s hardware or just your web server software settings.
Memory Management: This is possibly the most elusive problem of the three. This one could be caused by how much software is loaded by your website on page loads, poor software implementation or just software that is just crunching a lot of data.

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Filed Under: How Tos, Tutorials, Wordpress · Tagged With: blog, blog software, computing, content management systems, Database, loads, Memory, optimizes, optimizing queries, Page Speed, performance, performance issue, php programming language, Profiling, SEO, speeding, system software, Wordpress, world wide web

Tweet Your Blog Posts … Automatically

March 23, 2010 by Blair Williams · 4 Comments

Shrinking your blog posts’ permalinks (on existing or newly created blog posts) and then sending a tweet out for them can be a hassle — especially if you have multiple twitter accounts. Luckily, you can automate this process and auto tweet your blog posts right from your wordpress website using Pretty Link Pro. Hopefully this article will show you how this can save you time and the simple steps you’ll need to go through to get this auto tweet feature working for you.
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Filed Under: How Tos, Marketing, Plugins, Pretty Link Pro, Pretty Link Pro, Software, Tutorials, Twitter, Wordpress · Tagged With: Automation, blog, blog software, blogs, communication, creating blog, online social networking, permalink, Pretty Link Pro, tweet, twitter, web 2.0, Wordpress, world wide web

Successful Affiliate Link Campaigns: Replacing Keywords with Pretty Link Pro

March 18, 2010 by Blair Williams · 5 Comments

Pretty Link Pro is a very powerful application for successful Affiliate Link campaigns — and one of it’s most important features for Affiliate Link campaigns is Keyword Replacements. This feature allows you to attach keywords to your pretty links and have those keywords replaced throughout your blog with click-able links to that pretty link. This technique can help to meet link density recommendations for SEO and successful affiliate link campaigns on even very old blog posts (since PLP replaces these links through all your posts & pages).

Pretty Link Pro also provide ways to throttle the number of keywords replaced per post, number of replacements per keyword per post, and specify link attributes like styling and nofollows. These options will allow your posts to not get too “spammy” — which can be very bad for affiliate link campaigns in particular.
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Filed Under: How Tos, Plugins, Pretty Link Pro, Pretty Link Pro, SEO, Tutorials, Wordpress · Tagged With: affiliate link campaigns, affiliate links, boost, Business, Keyword, pretty, replace, Replacement, search engine optimization, SEO, strategy, successful affiliate, world wide web

WordCamp 2010 Orange County Style

Optimize your Blog with these 4 Powerful Tools

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Successful Affiliate Link Campaigns: Replacing Keywords with Pretty Link Pro

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